The London Borough of Hammersmith and Fulham has installed Videalert CCTV enforcement cameras for temporary vehicle restriction zones to stop non-residents rat-running through SW6 streets.
The new scheme follows a six-month trial closure of Harwood Terrace to try to reduce the 92% of traffic in the area that came from people who live outside the borough.
The cameras use ANPR technology to capture the number plates of motorists who enter Harwood Terrace, Imperial Road and Bagley’s Lane with fines issued to those that do not hold a valid Hammersmith and Fulham residents’ parking permit.
Nine Videalert cameras have been installed as part of the Harwood Terrace scheme. These ONVIF-compliant HD cameras are designed to capture high quality images to minimise discard-rates and help reduce the number of appeals.
Data is transmitted to Videalert’s hosted platform, which integrates with the council’s permit systems to ensure that resident and key ‘permitted vehicles’ can pass through control points and move around the area without obstacle.
Visitors and delivery drivers are accommodated within the scheme via a data push from the host system. Furthermore, the hosted platform maintains an ‘exempt list’ of permitted vehicles including buses, taxis, emergency services, refuse trucks and council service vehicles.
It is anticipated that this scheme will significantly reduce the through traffic east of Wandsworth Bridge Road, including through Harwood Terrace, and improve bus journey times at the Bagley’s Lane junction. Traffic previously able to cut through to New Kings Road will also be eliminated helping to reduce noise, air pollution and vehicle emissions in line with the council’s climate emergency strategy.
The council is also introducing full width speed humps and planters at the width restrictions to reinforce traffic calming and improve the visual feel of Harwood Terrace.
Marston Holdings has supported the council from the initial design and planning of the Low Traffic Neighbourhood through to enforcement.
