Cycling Industries Europe (CIE) and the Confederation of the European Bicycle Industry (CONEBI) have launched an industry-wide commitment to reduce plastic packaging and eliminate unnecessary packaging from the supply chain.
The pledge has been signed by just under 70 founding companies with others invited to follow suit.
Kevin Mayne, CEO of CIE, said: “Cycling is at the core of the mobility transition, making sure Europe is cleaner, greener and more liveable. The way our industry operates has to meet the same high ambitions, so we need to be at the forefront of a sustainable industrial sector.
“CIE and CONEBI have set an ambitious agenda to tackle important industry-wide challenges and to initiate pioneering initiatives and actions across the supply chain, this packaging initiative is the first of many ways we will act to reduce our environmental impact.”
The collaboration said packaging volumes continue to rise globally. Increasing waste volumes are inflated by excessive and unnecessary packaging designs which, alongside single-use models, non-recyclable materials and plastic entering our natural environments, is creating numerous challenges for our planet, climate, and biodiversity.
It added the cycling industry is uniting behind a shared vision of creating a circular economy for packaging, contributing to the European Commission’s goal for a new circular economy. This vision aims to cover all packaging material.
- Sharing and endorsing the common vision for more circular and sustainable packaging solutions with your supply chain partners
- Working with supply chain partners to reduce problematic plastic packaging’s and eliminate unnecessary packaging within your supply chain by 2025
- Working with supply chain partners to ensure that all supply chain packaging is reusable, recyclable, or compostable by 2025
- Working with supply chain partners to increase recycled content within packaging materials by 2025
- Creating customer / retail facing packaging commitments, which align with or exceed the common vision by 2025
- Sharing progress and update with the wider cycling industry through the CONEBI / CIE sustainability working group forum
Manuel Marsilio, general manager of CONEBI, added: “Our Industry Sustainability Programme puts the concept of cooperation within the industry at the centre of a wide strategy that is both in line and reinforces the European Green Deal.
“What we see today is that a growing number of companies are ready to take their CSR actions to ambitious heights, proactively engage in the ongoing green transition and circular economy, shaping them with a forward-looking mindset.”
