E-bike operator HumanForest has announced a partnership with Yonder, a lifestyle-focused credit card, to support Yonder cardholders to access sustainable transport services.
As a result of the collaboration, all Yonder cardholders are set to receive a £10 monthly HumanForest credit, which amounts to an hour’s ride for free.
This initiative was established to support HumanForest’s other initiatives around financial accessibility, including existing offers of 10 free daily minutes and free parking in its green bays.
Michael Stewart, co-founder and head of marketing at HumanForest, said: “Yonder shares our belief that experiencing the city should be affordable and fun.
“Yonder cardholders can now travel to and from Yonder’s epic experiences sustainably, with their £10 monthly credit, whilst also enjoying the benefits of active travel.”
HumanForest aims to trigger behavioural change by encouraging switches to green micromobility options, with both companies hoping to see a modal shift in travel across London.