Bp Pulse has announced that it will be adjusting its strategy for the provision of electric vehicle (EV) charging infrastructure by ending direct-to-customer sales of home charging units, and instead focusing on providing public and fleet charging units.
It officially exited the market as of 10 May 2023.
In a statement, the company has said it remains fully committed to its plans to deliver on-the-go and destination charging infrastructure. This includes its ambition to grow its rapid and ultra-fast charging network fivefold by 2030 and to install hundreds of EV charging hubs.
Akira Kirton, vice president, Bp Pulse said: “Bp Pulse is committed to delivering the world-class charging infrastructure the UK needs, but to do so we must ensure we are fully focused on the areas in which we believe we can make the greatest impact.
“By discontinuing our direct-to-consumer offer, we will be able to devote our full attention to providing the best possible EV charging offer for electric vehicle drivers and EV fleets.”
However, Bp Pulse has said it will continue to serve consumers that have already purchased its home-charging units and will honour the service requirements outlined in its full, three-year warranty agreement. This includes the completion of current or ongoing domestic installations.
Bp Pulse is oil and gas multinational Bp’s EV charging business, operating a rapid and ultra-fast public EV charging network in the UK and the largest number of sites with ultra-fast charging in Germany.