Premium ride-hailing provider StarRides has begun providing services in Hangzhou, after a year of development and planning, and is looking to expand to other Chinese cities in 2020.
The 50-50 joint venture between Daimler Mobility and Geely Technology Group has a fleet of 100 vehicles. Its fully uniformed drivers are trained by chauffeur trainers and have a compliant driving license for online ride-hailing services.
Daimler and Geely jointly developed the software infrastructure to run the business. Customers can download the StarRides app in the Apple app store or Google play store.
Joerg Lamparter, board member at Daimler Mobility for digital & mobility solutions, said: “Premium ride-hailing is an essential element in our mobility ecosystem ranging from multi-year financing contracts to flexible leasing, car rental and subscription models to on-demand mobility.
“With Geely Technology Group, we have found an excellent partner to expand our mobility ecosystem in China. StarRides will play a significant role in addressing customer needs in the premium ride-hailing segment and solidifying our strong position in the mobility market,” he added.
