UK transport tech scale-up VivaCity has announced its expansion into Northern Ireland and the Republic of Ireland to transform transport infrastructure across the two countries.
VivaCity, a CiTTi Awards 2023 finalist currently working with more 100 local authorities across the UK, aims to boost road safety and promote active travel through the use of its sensor equipment.
Deployed in more than 90 towns and cities across the UK, the company’s AI sensors are designed to provide accurate, anonymous, multimodal road use data on traffic flow, travel patterns and behaviours.
In addition to traffic monitoring, VivaCity’s product offering in Ireland includes Near Miss and Smart Signal Control technology for proactive road safety management and network optimisation.
READ MORE: Nottingham City Council and VivaCity roll-out traffic monitoring systems
Mark Nicholson, CEO and co-founder of VivaCity, said: “We’re excited to collaborate with Irish authorities and contribute toward solving some of their biggest transport challenges.
“Ireland shows a strong appetite for sustainable road safety, which is supported with a large active travel fund ready for authorities to utilise.”
The company’s launch comes after VivaCity’s recent project with Infrastructure Northern Ireland, which marks the first Smart Signal Control project in the market and could help to prevent future incidents by making crossings safer for vulnerable road users.
This is particularly prevalent with Northern Ireland’s Department for Infrastructure, which reported a 10% increase in road fatalities compared to 2021.
Similarly, in the Republic of Ireland, Dublin saw road deaths rising by 13% in 2022 compared to 2021, with a 100% increase in the number of pedestrians killed.
VivaCity claims its near-miss technology will enable local authorities in the region to identify incidents that could have happened but didn’t, and the root cause of dangerous interactions.
Nicholson added: “With a clear gap in accurate data insights available to support decision making on the future of Ireland’s roads, we’re looking forward to seeing the positive impact that our technology will have.”
Innovations and achievements in public transport will be celebrated at the second annual CiTTi Awards on 21 November 2023 at the De Vere Grand Connaught Rooms in London. Visit www.cittiawards.co.uk to learn more about this unmissable event for the UK’s transportation sector – and to book your table today!
